Studio Howells is the creative practice of Perth based writer, marketing coordinator and photographer Isabel Howells.
Isabel approached me to design her an identity that would not only resonate Studio Howells' core values of approachability, professionalism and reliability, but also communicate the studio's purpose.
Type: Neuzeit Office Rounded by Akira Kobayashi
To articulate Studio Howells' core function and purpose, a rotatable graphic device not only typographically represents the initials of Isabel Howells, but also illustrates a person sitting at their desk when vertical, and a camera when horizontal.
Encouraged by the positioning of the studio name, this interactive and engaging duality effectively communicates Studio Howells' business operations.